Dirk Heerdegen is the new Managing Director of S&L Medianetworx

Munich/Berlin, 23.10.2018. Dirk Heerdegen (49) was elected by the Shareholders' Meeting of  S&L Medianetworx as the new managing director. Together with Astrid Buhr, he will manage and develop the communications agency with offices in Munich and Berlin. He comes from Edelman Germany. 

Dirk Heerdegen is the new Managing Director of S&L Medianetworx

Maria-Theresia von Seidlein, managing partner of the S&L Media Group: "I am delighted that we have been able to recruit Dirk Heerdegen, a communications expert who is both creative and experienced. His broad experience in the media and entertainment sector speaks for itself and fits perfectly with the profile of the S&L Media Group. With his understanding of integrated campaigns, he will contribute to placing the communication solutions of the entire S&L Group even better on the market and to opening up new business fields and customer groups". 

At Edelman Germany, Heerdegen most recently worked as Partner and Managing Director Corporate & Strategies across locations with a focus on the technology and media sectors. Previously, he was Managing Partner at ergo Kommunikation. Before moving to consulting, he headed marketing and communications at Premiere AG (now Sky) and corporate communications at ProSiebenSat.1 Media AG. He worked as a journalist for daily newspapers, news agencies and trade journals. Dirk Heerdegen is a graduate of the German School of Journalism (DJS) and studied journalism, politics and economics at the Ludwig Maximilian University in Munich.

The S&L Media Group sees itself as a hub for entertainment marketing in Germany and connects media providers, brands and agencies as well as consumers with entertainment topics. With their products and services, the companies of the S&L Media Group accompany film distributors, cinema operators, TV stations and home entertainment publishers along the entire value chain and offer integrated communication solutions from a single source. The companies of the S&L Media Group include S&L Medienproduktion, S&L Medianetworx, KINO&CO Media, Westwing Online, Berliner Synchron and the joint venture Cineweb.

For further information:
S&L Medien Gruppe GmbH
Torsten Weihrich
Aidenbachstraße 54
81379 München
Tel. 089 790862 26



Maria-Theresia von Seidlein

Executive Shareholder


Dr. Martina Berninger

Managing Director Berliner Synchron